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Edgy Jayd Collection Announced as Official Fashion Partner for the National Reality TV Awards 2024

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London, July 17, 2024 — The National Reality TV Awards today announced a sponsorship deal with Edgy Jayd Collection for the 11th edition of the prestigious awards which is set to take place on the 31st July 2024 at Porchester Hall in London

Edgy Jayd’s mission is to create the hottest designs guaranteed to make you stand out from the crowd and feel confident in yourself, whether you are at a festival, rave, party, red carpet, prom or anywhere else!

The National Reality Television Awards launched in 2011 and it remains the first and biggest celebration of Reality TV worldwide. In recent years, reality television has surpassed viewership globally going head to head with traditional soaps, films, and other tv programming and coming up top.

Amy Austin is the founder and designer of the brand, Edgy Jayd Collection (by Amy Lianne Ltd), which launched in 2021. From a young age, Amy wanted to impact on the fashion industry and her journey has progressed from making costumes for her pet goats at the age of 10 to now trend setting with her unique garment designs, in particular within festival and rave fashion.

Edgy Jayd Collection, a prominent name in the fashion industry, has partnered with the National Reality TV Awards through a one-year sponsorship agreement. As part of this collaboration, Edgy Jayd Collection will proudly sponsor the Best Female Personality category, which was won last year by Nella Rose.

Amy Austin, founder of Edgy Jayd Collection said:

“I am delighted to be partnering with the National Reality TV Awards as a sponsor of the Best Female Personality Award. It is very exciting to have the opportunity to be involved in a TV awards red carpet event, and we are looking forward to seeing everyone on the night!”

Amy Austin loves using fabrics that are unique and unusual, together with offering an inclusive size range, incorporating custom, made-to-measure fits so that every body shape is catered for. Inclusivity is a core brand value, whether it’s size and shape, or style. Edgy Jayd Collection currently encompasses festival rave wear, couture red carpet garments, as well as a growing alternative range. Amy’s passion, as an advocate of body positivity and acceptance, is for everyone who wears Edgy Jayd garments to feel confident in themselves.

An equally important core value is sustainability. Edgy Jayd Collection uses recycled, recyclable or biodegradable materials, from the garment fabric, right through to packaging materials. The garments are handmade to order by a small team of seamstresses in the UK-based studio, to ensure there is no fabric wastage or unwanted stock. We ensure fair wages are involved throughout the manufacture process of the garments.

Edgy Jayd’s best-selling ‘Floaty Playsuit’, which was designed for confidence and to flatter the figure, has set a trend for festival fashion. Amy also strives to design clothing for specific difficulties and insecurities to help people feel comfortable in their own skin; whether it’s to create garments designed for painful bloating, for example, or custom adaptions for medical conditions.

 When you’re wearing Edgy Jayd, you’ll feel more confident than ever!

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Step into confidence with Edgy Jayd Collection—where every garment tells a story of style, sustainability, and self-expression. Flaunt your individuality and make a statement with Edgy Jayd today!