Perfumes of Arabia London to Grace the 14th NRTA as Official Sponsor
London, 23 June 2025 — The National Reality TV Awards is delighted to announce Perfumes of Arabia London as an Official Sponsor of its 14th annual ceremony, to be held on 30 July 2025 at the iconic Porchester Hall, in London. This partnership brings together two houses celebrated for their dedication to artistry, heritage, and unforgettable experiences.
Founded by Abdul Hakim and Habibur Choudhury, Perfumes of Arabia London has swiftly earned acclaim for its masterful fusion of Middle Eastern perfumery traditions with modern British elegance. Signature fragrances such as Zahra, Amirah, and Ambre Gold reveal complex accords of oud, amber, rose, and exotic woods, meticulously crafted to evolve throughout the day. With each bottle hand-finished and presented in opulent packaging, the brand has redefined accessible luxury for discerning fragrance enthusiasts.
“We’re proud to partner with the NRTA this year,” say co-founders Hakim and Habib. “It’s a celebration of British talent and creativity, and we’re honoured to bring our fragrances to a stage that champions both. This is just the beginning of a new chapter in the Perfumes of Arabia journey.”
Tirshana Nursimulu, PR & Sponsorship Executive at the National Reality TV Awards, adds:
“Welcoming Perfumes of Arabia London enhances the evening’s prestige and aligns perfectly with our commitment to showcase partners whose craftsmanship and vision resonate with our audience. We look forward to weaving their rich olfactory heritage into the glamour of the red carpet.”
Perfumes of Arabia London’s presence at the NRTA will encompass pre-event promotions, immersive on-site experiences, and seamless digital integrations, ensuring guests and viewers alike encounter the brand’s signature scents from the moment they arrive to the final applause.
For more on Perfumes of Arabia London’s full collection, available online and in boutiques at Aldgate and Basildon (with a forthcoming location in Tunbridge Wells), visit www.perfumesofarabialondon.com.
About Perfumes of Arabia London
Perfumes of Arabia London reimagines the timeless art of Arabian perfumery with contemporary British craftsmanship. Each fragrance is crafted and hand-finished to reflect the brand’s dedication to quality, storytelling, and accessible luxury.
About the National Reality TV Awards
The National Reality TV Awards is the UK’s premier celebration of reality television, honouring the industry’s most outstanding talent, productions, and innovations.
Media and Sponsorship Contact
Tirshana Nursimulu
PR & Sponsorship Executive, National Reality TV Awards
E: [email protected] | T: +44 (0) 203-856-3307
